Technology Technology - Mar 12, 2010Electronic Arts Inc. (ERTS)
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Anita Frazier
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The NPD GroupFebruary isn't generally a big month for the video game industry, which still makes much of its money during the holiday season. Even so, several high profile titles launched during the month, including "BioShock 2," the follow up to Take Two Interactive Software Inc.'s popular sci fi shooter, and "Dante's Inferno" from
Electronic Arts Inc., both appealing to hardcore video game fans.
"I had expected the industry to perform somewhat better this month," said NPD Group analyst Anita Frazier in a statement. Sales of individual games have declined for more than a year, hurt by a combination of the economic downturn and fewer launches of hit games. Even with "BioShock 2" at the top of the best seller list, game software sales fell 15 per cent from the same month a year earlier to $624.4 million
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February isn't generally a big month for the video game industry, which still makes much of its money during the holiday season. Even so, several high profile titles launched during the month, including "BioShock 2," the follow up to Take Two Interactive Software Inc.'s popular sci fi shooter, and "Dante's Inferno" from <span class="company">Electronic Arts</span> Inc., both appealing to hardcore video game fans.<span class="sent"> "I had expected the industry to perform somewhat better this month," said NPD Group analyst <span class="analyst">Anita Frazier</span> in a statement.</span> Sales of individual games have declined for more than a year, hurt by a combination of the economic downturn and fewer launches of hit games. Even with "BioShock 2" at the top of the best seller list, game software sales fell 15 per cent from the same month a year earlier to $624.4 million....February isn't generally a big month for the video game industry, which still makes much of its money during the holiday season. Even so, several high profile titles launched during the month, including "BioShock 2," the follow up to Take Two Interactive Software Inc.'s popular sci fi shooter, and "Dante's Inferno" from <span class="company">Electronic Arts</span> Inc., both appealing to hardcore video game fans.<span class="sent"> "I had expected the industry to perform somewhat better this month," said NPD Group analyst <span class="analyst">Anita Frazier</span> in a statement.</span> Sales of individual games ha
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